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白皮书
July 16, 2026
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白皮书下载：营销效果评估与优化方法手册

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新闻
January 26, 2026
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Ekimetrics 再度荣获Forrester Wave™营销测量与优化领导者称号

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成功案例
December 8, 2025
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How Eurostar strengthened its brand awareness and optimized train occupancy thanks to Ekimetrics’ Marketing Mix Modeling

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通过先进的营销组合模型（MMM），识别增长驱动因素、测试不同情景，并在渠道与产品之间优化营销组合，实现可持续、数据驱动的业绩提升。

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白皮书
November 19, 2024
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Making Effectiveness a Strategic Driver for C-Suite

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文章
November 14, 2024
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Retail Media Networks: Good Value, or ‘Good Grief!’?

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新闻
October 2, 2024
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8 Minute Read

We unveil our 2024 APAC white paper “Winning marketing strategies for consumer brands: Benchmarking metrics that matter”

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结合数据分析与行业洞察，我们帮助客户加速零售与奢侈品业务增长，强化品牌资产，并在各市场与客户旅程中推动可持续的全渠道发展。

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白皮书
July 16, 2026
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Minute Read

白皮书下载：营销效果评估与优化方法手册

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白皮书
May 14, 2026
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Speed vs. Control vs. Flexibility What Your AI Architecture Says About Your Business

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February 27, 2026
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Luxury retail: How agentic AI allows “the right person at the right place at the right time”

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白皮书
July 16, 2026
•
Minute Read

白皮书下载：营销效果评估与优化方法手册

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健康与制药
奢侈品、时尚与美妆
消费品
移动出行
金融服务
营销策略提效与优化
文章
June 1, 2026
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Minute Read

Smarter Marketing Investment in Financial Services: How MMM Drives Better Returns

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金融服务
营销策略提效与优化
白皮书
May 14, 2026
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Minute Read

Speed vs. Control vs. Flexibility What Your AI Architecture Says About Your Business

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健康与制药
金融服务
移动出行
零售与快餐
消费品
AI与生成式AI
白皮书
May 7, 2026
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The CMO Tension Report: Navigating growth across APAC's complex world

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金融服务
健康与制药
移动出行
零售与快餐
消费品
营销策略提效与优化
文章
April 20, 2026
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Are your creative choices driven by data or intuition?

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营销策略提效与优化
文章
April 14, 2026
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Marketing Measurement: The Strategic Framework for Driving Marketing Performance

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营销策略提效与优化
文章
March 19, 2026
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Marketing Mix Modeling: How to Measure Marketing Impact and Optimize Budget Allocation

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营销策略提效与优化
文章
March 10, 2026
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Generative Engine Optimization (GEO): Winning Visibility in AI-Driven Marketing

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营销策略提效与优化
AI与生成式AI
February 27, 2026
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Luxury retail: How agentic AI allows “the right person at the right place at the right time”

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奢侈品、时尚与美妆
AI与生成式AI
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