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通过先进的营销组合模型(MMM),识别增长驱动因素、测试不同情景,并在渠道与产品之间优化营销组合,实现可持续、数据驱动的业绩提升。

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白皮书
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Smarter Marketing Investment in Financial Services: How MMM Drives Better Returns

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May 7, 2026
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The CMO Tension Report: Navigating growth across APAC's complex world

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白皮书
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白皮书下载:营销效果评估与优化方法手册

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May 14, 2026
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Speed vs. Control vs. Flexibility What Your AI Architecture Says About Your Business

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February 27, 2026
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Luxury retail: How agentic AI allows “the right person at the right place at the right time”

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白皮书
May 19, 2025
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“安静的AI”,赋能奢侈品与美妆品牌的卓越力量

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May 13, 2025
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Drive Sustainability through Data from strategy to business impact

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April 25, 2025
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Ekimetrics负责任AI安全框架:守护数据资产,重塑企业竞争优势

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April 8, 2025
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Eric Labaye Appointed Chairman of the Ekimetrics’ Supervisory Board

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March 28, 2025
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Six key areas for successful GenAI implementation

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March 25, 2025
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March 21, 2025
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March 6, 2025
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Influencer Marketing Measurement for the Next Era

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白皮书
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Harnessing the potential of GenAI: Real-world trade-offs and use cases for the financial sector

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