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通过先进的营销组合建模(MMM),识别增长驱动因素、测试不同情景,并在渠道与产品之间优化您的营销组合,实现可持续、数据驱动的业绩提升。

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February 26, 2025
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Our vision for Marketing Mix Modeling: Combining AI and continuous innovation for smarter decision-making

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February 14, 2025
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Optimizing MMM in-Housing: Rebuilding foundations and navigating scenarios

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January 31, 2025
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6 things to remember to create strategic impact with Marketing Mix Modeling

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结合数据分析与行业洞察,加速零售与奢侈品业务增长,强化品牌资产,并在各市场与客户旅程中推动可持续的全渠道发展。

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November 25, 2025
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从“说不清的价值”到“算得清的投资”:长期品牌建设ROI的科学衡量

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November 25, 2025
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白皮书: 长期品牌建设ROI的科学衡量

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October 21, 2025
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Quiet AI: How AI is becoming a strategic ally for luxury and beauty Maisons

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February 14, 2025
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Optimizing MMM in-Housing: Rebuilding foundations and navigating scenarios

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January 31, 2025
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6 things to remember to create strategic impact with Marketing Mix Modeling

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November 28, 2024
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Marketing Measurement Transformation: How Sky made Unified Marketing Measurement/Triangulation a reality

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January 7, 2025
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How Bonduelle optimizes its profitability and accelerates its strategic marketing decisions with One.Vision, our Marketing Mix Modeling solution

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December 10, 2024
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Transform marketing decision-making with next-generation Marketing Mix Modeling

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December 5, 2024
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Decoding China's GenAI: A Guide for Global Business

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November 28, 2024
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Ekimetrics named a Visionary in the 2024 Gartner® Magic Quadrant™ for Marketing Mix Modeling (MMM) solutions

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November 19, 2024
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Making Effectiveness a Strategic Driver for C-Suite

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November 14, 2024
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Retail Media Networks: Good Value, or ‘Good Grief!’?

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