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Marketing & Commercial Effectiveness

通过先进的营销组合建模(MMM),识别增长驱动因素、测试不同情景,并在渠道与产品之间优化您的营销组合,实现可持续、数据驱动的业绩提升。

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文章
September 25, 2025
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MMM vs. MTA: Which marketing measurement approach drives better decisions?

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白皮书
September 3, 2025
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The CMO Brief: What's Driving Results in Fashion & Beauty Marketing

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August 4, 2025
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How Accor is redesigning its marketing strategy on a global scale, thanks to Marketing Mix Modeling and the One.Vision platform

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Luxury & Beauty

结合数据分析与行业洞察,加速零售与奢侈品业务增长,强化品牌资产,并在各市场与客户旅程中推动可持续的全渠道发展。

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November 25, 2025
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从“说不清的价值”到“算得清的投资”:长期品牌建设ROI的科学衡量

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白皮书
November 25, 2025
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白皮书: 长期品牌建设ROI的科学衡量

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October 21, 2025
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Quiet AI: How AI is becoming a strategic ally for luxury and beauty Maisons

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白皮书
October 1, 2024
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Driving long term performance with customer lifetime value

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白皮书
March 21, 2025
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亚太消费市场营销攻略白皮书:出海品牌的营销致胜之道

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October 2, 2024
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We unveil our 2024 APAC white paper “Winning marketing strategies for consumer brands: Benchmarking metrics that matter”

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July 23, 2024
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Ekimetrics releases 'Measurement explained', an interactive training tool for effectiveness teams and their marketing colleagues

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营销策略提效与优化
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July 24, 2024
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Scalable creative quality measurement reveals advertisers could double YouTube ad ROI

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营销策略提效与优化
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June 19, 2024
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Revolutionizing Marketing Measurement: Introducing One.Vision and its 3 Core Modules

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August 29, 2023
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Ekimetrics recognized as a Leader in Marketing Measurement and Optimization

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营销策略提效与优化
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February 28, 2024
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“Our holistic MMM approach is instrumental in creating impact”

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营销策略提效与优化
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January 17, 2024
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Ekimetrics and YouGov join forces to integrate YouGov data into companies’ brand image analyses

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