This is some text inside of a div block.

我们的最新洞察与数据资源

获取专家分析、基于真实项目的经验洞察,以及精选的客户与行业动态。深入了解营销测量、营销评估相关趋势、行业特定洞察,并访问我们全面的资源库(多种格式与专业主题),以解读营销表现并支持战略决策。

热门话题

浏览全部资源

营销策略提效与优化

通过先进的营销组合建模(MMM),识别增长驱动因素、测试不同情景,并在渠道与产品之间优化您的营销组合,实现可持续、数据驱动的业绩提升。

Learn More
No items found.

奢侈品、时尚与美妆

结合数据分析与行业洞察,加速零售与奢侈品业务增长,强化品牌资产,并在各市场与客户旅程中推动可持续的全渠道发展。

Learn More
文章
November 25, 2025
Minute Read

从“说不清的价值”到“算得清的投资”:长期品牌建设ROI的科学衡量

白皮书
November 25, 2025
Minute Read

白皮书: 长期品牌建设ROI的科学衡量

文章
October 21, 2025
Minute Read

Quiet AI: How AI is becoming a strategic ally for luxury and beauty Maisons

浏览全部资源

筛选与搜索

Format
Industry
Expertise
浏览活动
重置筛选
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
新闻
April 2, 2024
7 Minute Read

"The rollout of the AI Act should be smooth if companies are well-prepared"

No items found.
营销策略提效与优化
新闻
April 7, 2023
3 Minute Read

Innovation: ClimateQ&A, a new AI chat tool for environmental issues

No items found.
智汇环保AI
文章
August 1, 2024
Minute Read

Learning Structural Causal Models through Deep Generative Models: Methods, guarantees, and challenges

No items found.
AI与生成式AI
文章
June 17, 2024
Minute Read

Unlocking the power of Gen AI: the crucial role of data governance

No items found.
AI与生成式AI
文章
June 17, 2024
Minute Read

Generative AI and the Magical Fable

No items found.
AI与生成式AI
文章
May 15, 2024
3 Minute Read

Investigating public perceptions of climate change using ClimateQ&A

No items found.
智汇环保AI
AI与生成式AI
文章
April 30, 2024
6 Minute Read

Driving Authentic Sustainability: Leveraging Data Science to avoid Greenwashing

No items found.
智汇环保AI
文章
April 10, 2024
6 Minute Read

A Deeper look into China: What global brands are facing in China and how do they compete with domestic competitors today?

No items found.
客户洞察与战略
文章
April 8, 2024
3 Minute Read

Decoding the challenges of MMM in-housing

No items found.
营销策略提效与优化
No results found.

Try refining your search or reset the filters below.

Reset Filters
联系我们

订阅邮件,获取最新洞察

订阅后,我们的最新资源与活动信息将直接发送至您的邮箱。

必填项*
Merci!
Nous vous recontacterons très prochainement.
Oops! Something went wrong while submitting the form.