News, insights, and events
Your successes matter. As and AI experts since 2006, we want to share our vision, learnings and showcase our clients’ achievements. Explore our clients’ stories, opinion papers, interviews, articles, and discover upcoming events.
Featured by Ekimetrics

Agentic AI for Marketing: When Data Turns into Action

Quiet AI : comment l’IA devient un allié stratégique pour les Maisons de luxe et de beauté

3 techniques pour défendre son budget marketing 2026 grâce au Marketing Mix Modeling
Trending Topics
Topic Name
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Marketing Measurement in the “Business of Exceptions”: Helping a Global Events Business Measure What Matters
.png)
Comment L'Oréal et Picard repensent leurs décisions stratégiques grâce au Marketing Mix Modeling (MMM) ?
Comment Eurostar a optimisé sa notoriété et son remplissage grâce au MMM d’Ekimetrics
Topic Name
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

3 techniques pour défendre son budget marketing 2026 grâce au Marketing Mix Modeling

Comment le Marketing Mix Modeling a transformé le process de décision de Pierre & Vacances – Center Parcs
Why Influencer marketing is no longer a measurement blind spot
Browse all resources
Filter and Search

Why your marketing investments need to be sustainable from now on (1/3)

Creative execution x Marketing effectiveness

Where is the value in (marketing) measurement?

Measuring the efficiency of creativity in advertising

In-housing Marketing Measurement & Optimization: what’s involved

MMO: key considerations before you go in-house Executive Summary

HELP! Digital footprints are washing away...

How to leverage AI and data science to make business sustainable

Sustainability: industry’s most pressing, burning platform
Contactez nos experts
Sign up to receive our latest resources and events, straight to your inbox.