News, insights, and events
Your successes matter. As and AI experts since 2006, we want to share our vision, learnings and showcase our clients’ achievements. Explore our clients’ stories, opinion papers, interviews, articles, and discover upcoming events.
Featured by Ekimetrics
.svg)
Ekimetrics recognized in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling
Agentic AI for Marketing: When Data Turns into Action
Quiet AI: How AI is becoming a strategic ally for luxury and beauty Maisons
Trending Topics
Topic Name
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Why luxury and beauty Maisons need AI to steer their transformation
.jpg)
Driving Customer Loyalty: Why mass market brands still need to focus on CLV as a core metric
Marketing Mix Modeling: A holistic method to reveal the actual impact of all your marketing levers
Topic Name
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Marketing Society Global ChangeMakers Conference 2025: Challenge as an Opportunity
.png)
Capturing the Spirit of Play: Marketing Effectiveness in Action at The LEGO Group
Marketing Measurement in the “Business of Exceptions”: Helping a Global Events Business Measure What Matters
Browse all resources
Filter and Search
Retail Media Networks: Good Value, or ‘Good Grief!’?
.jpg)
Driving long term performance with customer lifetime value
.png)
Winning marketing strategies for consumer brands: benchmarking metrics that matter
We unveil our 2024 APAC white paper “Winning marketing strategies for consumer brands: Benchmarking metrics that matter”
Ekimetrics releases 'Measurement explained', an interactive training tool for effectiveness teams and their marketing colleagues
Scalable creative quality measurement reveals advertisers could double YouTube ad ROI
Revolutionizing Marketing Measurement: Introducing One.Vision and its 3 Core Modules
Ekimetrics recognized as a Leader in Marketing Measurement and Optimization
Ekimetrics and YouGov join forces to integrate YouGov data into companies’ brand image analyses
Stay connected
Sign up to receive our latest resources and events, straight to your inbox.