News November 12th 2015

Ekimetrics at the Franco-British Digital Conference 2015

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The French Chamber of Commerce in Great britain organised a digital conference with Axelle Lemaire & Ed Vaizey, our CEO Jean Beaptiste Bouzige was part of a panel.

The event was a great opportunity to meet with professionals from a variety of sectors, with digital at heart.

The conference, led by French and British Secretaries of State for the Digital Economy Axelle Lemaire and Ed Vaizey, focused on the challenges of digital transformation. Brilliant speakers from Apple, Blablacar, PWC & Ekimetrics provided their knowledge and expertise on how their developed their business.

The conference brought together major French and British digital players and large companies which are leading the way in terms of digital transformation as well as innovative start-ups.

For instance our CEO Jean-Baptiste Bouzige shared the stage with Lionel Benbassat head of Martketing at Eurostar and long term client of Ekimetrics.

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The conference was a great opportunity to network, share knowledge and expertise.

Thought Leadership June 19th 2019

How to combine business approaches, advanced statistics, and technology?

It is sometimes difficult to create a link between highly sophisticated statistical approaches and business reality. The transformation of data into value is an art that needs to combine three different pillars: business understanding, advanced statistics and technology. This triangular approach needs to be adopted by all machine learning projects.