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Featured by Ekimetrics

Quiet AI: How AI is becoming a strategic ally for luxury and beauty Maisons

3 techniques for defending your 2026 marketing budget thanks to Marketing Mix Modeling

How Marketing Mix Modeling transformed the decision-making process at Pierre & Vacances-Center Parcs
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Agentic AI for Marketing: When Data Turns into Action

Quiet AI: How AI is becoming a strategic ally for luxury and beauty Maisons

3 techniques for defending your 2026 marketing budget thanks to Marketing Mix Modeling
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Marketing Measurement in the “Business of Exceptions”: Helping a Global Events Business Measure What Matters
How Eurostar strengthened its brand awareness and optimized train occupancy thanks to Ekimetrics’ Marketing Mix Modeling
Ekimetrics recognized in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling
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Influencer Marketing Measurement for the Next Era

'Quiet AI' The Invisible Touch in Luxury and Beauty

How to maximize marketing ROI when budgets are tight: the role of Marketing Mix Modeling

The 5 AI trends in 2025

Harnessing the potential of GenAI: Real-world trade-offs and use cases for the financial sector

Our vision for Marketing Mix Modeling: Combining AI and continuous innovation for smarter decision-making
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Why Responsible AI security is key to protecting data and gaining a competitive edge
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Tackle customer strategy through data: 7 key steps to drive growth

Optimizing MMM in-Housing: Rebuilding foundations and navigating scenarios
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