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Featured by Ekimetrics

Quiet AI: How AI is becoming a strategic ally for luxury and beauty Maisons

3 techniques for defending your 2026 marketing budget thanks to Marketing Mix Modeling

How Marketing Mix Modeling transformed the decision-making process at Pierre & Vacances-Center Parcs
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Marketing Measurement in the “Business of Exceptions”: Helping a Global Events Business Measure What Matters
How Eurostar strengthened its brand awareness and optimized train occupancy thanks to Ekimetrics’ Marketing Mix Modeling
Ekimetrics recognized in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling
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Marketing Measurement in the “Business of Exceptions”: Helping a Global Events Business Measure What Matters
How Eurostar strengthened its brand awareness and optimized train occupancy thanks to Ekimetrics’ Marketing Mix Modeling
Ekimetrics recognized in the 2025 Gartner® Magic Quadrant™ for Marketing Mix Modeling
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Optimizing MMM in-Housing in APAC: Rebuilding foundations and navigating scenarios

6 things to remember to create strategic impact with Marketing Mix Modeling in APAC

Marketing Measurement Transformation: How Sky made Unified Marketing Measurement/Triangulation a reality

How Bonduelle optimizes its profitability and accelerates its strategic marketing decisions with One.Vision, our Marketing Mix Modeling solution

Transform marketing decision-making with next-generation Marketing Mix Modeling

Decoding China's GenAI: A Guide for Global Business

Ekimetrics named a Visionary in the 2024 Gartner® Magic Quadrant™ for Marketing Mix Modeling (MMM) solutions
Making Effectiveness a Strategic Driver for C-Suite

Retail Media Networks: Good Value, or ‘Good Grief!’?
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